Kaba Glassworks 1 Page Business Plan
Overview
Kaba Glassworks has a clear business objective to develop Stained glass window repair products and services. These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Kaba Glassworks has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Repairing windows of all kinds. This is a critical issue for our selected target market of Churches and everyday people.
The Value Proposition
Kaba Glassworks is uniquely positioned to deliver value to Churches and everyday people. "Kaba Glassworks will We fix stained glass as well as float glass windows so if a window is broken we can fix it and re-install it for you." In order to be deliver on this value proposition, we We have an abundance of materials that we need to do our work faster and better than other people. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Stained glass window repair market. We consider our key competitors to be: John Erickson. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with John Erickson by We sell trinkets as well as glaze float glass windows.
Key Strategies
Over the next 6 months our focus will be to Let tours come and see my work. This task will be undertaken in the context of our broader strategy to Make small trinkets to sell at music festivals . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get a kiln and paint Get 40 customers Build new products
About this document
Stained glass window repair Business Plan
This document was created by Leron of Kaba Glassworks using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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