Minggu, 14 April 2013

The Blue Bomber Gastrocue 1 Page Business Plan

fresh local fusion food Business Plan

The Blue Bomber Gastrocue 1 Page Business Plan



Overview

The Blue Bomber Gastrocue has a clear business objective to develop, produce, promote and distribute fresh local fusion food products and services.

These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and
 align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

The Blue Bomber Gastrocue has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as diversity of cuisine with a welcoming environment. This is a critical issue for our selected target market of Foodies, gamers, nerds.

The Value Proposition

The Blue Bomber Gastrocue is uniquely positioned to deliver value to Foodies, gamers, nerds.

"The Blue Bomber Gastrocue will uniquely inspired food set to a theme of the retro games we grew up with."

In order to be deliver on this value proposition, we our food ta kes the best of a gaupstropub and American BBQ and we use all fresh local ingredients and keeping a seasonal menu with the same videogame feel. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the fresh local fusion food market. We consider our key competitors to be: Chomp Chomp, The Phoenix Taproom. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with By using the fresh local ingredients everday and all of our food is made to order for every customer while offering a relaxed environment where they can hang out with friends. .


Key Strategies

Over the next 6 months our focus will be to Move from a delivery service into a storefront and expand to having a bar. This task will be undertaken in the context of our broader strategy to To develop into providing cooking classes and other services for the surrounding community and city..

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:

launch local events
open storefront and bar


About this document
fresh local fusion food Business Plan
This document was created by Robert of The Blue Bomber Gastrocue using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.





  

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