MeridianCAD 1 Page Business Plan

Technical Drafting Studio Business Plan

MeridianCAD 1 Page Business Plan

Overview

MeridianCAD has a clear business objective to produce Technical Drafting Studio services.

These services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

MeridianCAD has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Manage overflow of drafting. This is a critical issue for our selected target market of Engineers and technical staff.

The Value Proposition

MeridianCAD is uniquely positioned to deliver value to Engineers and technical staff.

"MeridianCAD will Provide contract drafting where technical staff are backlogged with drafting work."

In order to be deliver on this value proposition, we Very flexible and experienced draftsperson. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Technical Drafting Studio market. We consider our key competitors to be: Additional staff recruitments. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Business insurances and a full working version of AutoCAD 2012.

Key Strategies

Over the next 6 months our focus will be to Launch my brand. This task will be undertaken in the context of our broader strategy to Take on new clients.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Launch brand
Send out promotional

About this document
Technical Drafting Studio Business Plan
This document was created by Kathleen of MeridianCAD using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.