Damascus 1 Page Business Plan

Hookah and drinks Business Plan

Damascus 1 Page Business Plan

Overview

Damascus has a clear business objective to serve Hookah and soft drinks.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We know that aquiring more customers means more profitability, Our long term objective is to build a clear customer acquisition process.

The Customer

Damascus has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Finding the tight place with the right setting that makes them feel like home. This is a critical issue for our selected target market of Anyone over 18.

The Value Proposition

Damascus is uniquely positioned to deliver value to Anyone over 18. "Damascus will Providing a setting to make them feel like they are in Damascus." In order to be deliver on this value proposition, we I know how to provide a damacine setting. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Hookah and drinks market. We consider our key competitors to be: Habibi cafe, Barada cafe, Plams lounge and Gypsy cafe. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with our competitors by providing a unique setting, Customer service, Better Hookah, and better prices.

Key Strategies

Over the next 6 months our focus will be to Advertise and acquire more customers. This task will be undertaken in the context of our broader strategy to add food and bettering our products. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Advertise more
Keep the quality of the place
Increase the profitability.

About this document
Hookah and drinks Business Plan
This document was created by Jake of Damascus using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.